Go-To Experts: The Brass Tacks of Marketing from Tracy McLaughlin

The coronavirus pandemic has set the world on its ear. No person or business remains unscathed by now, least of all real estate professionals and the buyers and sellers they represent. If ever there was a time for innovating thinking and marketing, today is that time. With all this in mind, I was happy for an opportunity to connect with San Francisco real estate icon Tracy McLaughlin last week. I figure, if anybody has an inside track on post-COVID real estate marketing, it’s Tracy.